Type meets operate with avant-garde trend assortment that bodily merges Lenovo tablets into outerwear to encourage ‘me time’
November 2, 2023 – In the present day, Lenovo unveiled a novel collaboration with trend designers, RANRA, Package Wan Studios and Maium, to create the proof-of-concept Lenovo Tab Put on Assortment. The progressive, purposeful, and fashion-forward assortment incorporates a Lenovo pill machine into the garment design and is constructed for ‘me time.’
Based on Pew Analysis1, it’s clear that individuals crave ‘me time,’ however have hassle making it a precedence. ‘Me time’ is devoted private time for people, permitting them to prioritize their wellbeing whereas doing what they need, every time and wherever they select.
Lenovo’s imaginative and prescient for the long run is that clothes like this idea assortment can allow customers to take time for themselves and luxuriate in a respite from every day stressors. By integrating a Lenovo pill into the ideas, customers can escape into their favourite leisure actions each indoors or outside, whether or not immersing themselves in a present, looking social media and even pursuing artistic tasks. As wellness and self-care proceed to be a precedence for a lot of, the Lenovo Tab Put on Assortment can broaden “me time” past the house.
“Tech and trend are each continually evolving, innovating and adapting to our altering society,” stated Emily Ketchen, VP and CMO of Clever Units Group and Worldwide Markets, Lenovo. “As expertise turns into much more woven into the material of our every day lives, we should embrace its advantages to deal with individuals’s evolving wants. The Lenovo Tab Put on Assortment is a artistic instance of seamlessly integrating expertise into multipurpose outerwear for ‘me time.’”
For the Lenovo Tab Put on Assortment, every designer introduced their creativity and particular person model to the desk, making a one-of-a-kind garment. Impressed by their distinctive backgrounds and visions, the designs reveal the convergence of fashion and expertise.
- London and Reykjavík-based outerwear designer group, RANRA created a noise and lightweight canceling anorak with an isolation hood and packable pill harness for immersive deal with any flight, bus, or prepare.
- Hong Kong-based unbiased menswear designer, Package Wan Studios, created a modular techno-armor exo-skeleton to combine tech into streetwear.
- Amsterdam-based Maium who focuses on modern, purposeful and weather-ready items designed a jacket that transforms into an inflatable hammock, superb for the nice outside.
“The Lenovo Tab Put on Assortment proves that trend and expertise can complement one another to create higher on a regular basis experiences,” added Ketchen. “The progressive designs present that ‘me time’ may be cell, moveable, and private. They’re extra than simply customized trendy clothes with a Lenovo pill, they’re reimagined potentialities for at this time’s world.”
Every designer fused their very own interpretation of ‘me time’ into authentic masterpieces whereas concurrently included aware designs within the course of. RANRA’s waterproof design took end-of-life supplies into consideration by deciding on recycled textiles and trims2; Package Wan Studios emphasised the significance of partnering with native commerce, sourcing supplies from small-batch collaborators in Hong Kong; and Maium’s design is constructed from recycled polyester with a bionic end eco layer that’s handmade within the pattern rooms of GRS3 and Oeko Tex-1004 licensed producers. The result’s an experimental idea assortment that enhances leisure and transportability, with unimaginable model and mindfulness.
Study extra about every design at www.lenovotabwear.com.
