Small companies can win personalized advertisements that includes Evolve Small ambassador Queen Latifah on screens and indicators throughout the U.S.
Raleigh, NC (November 2, 2023) – Constructing off of the introduction of Queen Latifah as its ambassador final 12 months, Evolve Small – Lenovo’s initiative to champion and promote small companies throughout North America – is now placing small companies on massive levels, with massive expertise to match. Lenovo’s Evolve Small initiative gives choose small companies the possibility to advertise their manufacturers on billboards and social media platforms throughout the nation that includes AI-customized advertisements with Queen Latifah herself. To make sure Queen Latifah’s advertising prowess is accessible to small companies throughout North America, at present Lenovo additionally launched a microsite for Evolve Small that helps house owners to create and share personalized advertising supplies to advertise their services.
“I’m excited to proceed my partnership with Lenovo’s Evolve Small initiative for an additional 12 months,” stated Queen Latifah. “The chance to assist small companies in actual time with out navigating the problem of being a number of locations without delay is actually superb and I’m proud to be a part of the work Lenovo has been doing to elevate up girls, and minority-owned, and companies owned by folks with disabilities.”
Gerald Youngblood, Chief Advertising and marketing Officer, Lenovo North America added, “As we proceed to assume by means of what entrepreneurs and enterprise house owners really want, it’s necessary that we create alternatives which have actual impression on this neighborhood. That’s why this 12 months Evolve Small is providing precise advertising execution – not simply with a significant star like Queen Latifah – but in addition with prime placement alternatives for small enterprise house owners to construct consciousness for his or her manufacturers. Our efforts additionally embody psychological well being assist, grants, and the most recent know-how to make sure they’ll maintain their entrepreneurial targets.”
In partnership with AMD, Microsoft, and with entrepreneurship and neighborhood constructing non-profit, Goodie Nation, the initiative is wealthy with alternatives for small companies past advertising consciousness. With an ongoing give attention to women-owned, minority-owned, and companies owned by folks with disabilities, Evolve Small continues to supply monetary support, technological sources, neighborhood assist, and enterprise mentorship. Lenovo has additionally partnered with CWC Teaching and Remedy, led by its founder, Chantel Cohen. Cohen, a licensed therapist, supplies psychological well being companies with a training lens to assist her purchasers discover prosperity within the broader sense of the phrase. Particularly, she and her staff assist enterprise founders alleviate the psychological stresses that include entrepreneurship whereas teaching for optimum management efficiency.
So far, Lenovo’s Evolve Small has offered over $2,000,000 price of small enterprise grants and know-how donations to small companies within the U.S. and Canada. This 12 months, the Evolve Small initiative begins accepting submissions as of November 2nd, 2023. Signal as much as take part and be taught extra about how Lenovo has been supporting small companies at Lenovo.com/EvolveSmall. Go to LenovoFoundation.com to be taught extra about Lenovo’s world philanthropic efforts to empower underrepresented populations with entry to know-how and training.
