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Tuesday, February 27, 2024

Get a style of Egypt on Google Arts & Tradition


Editor’s word: As we speak’s publish is authored by Amr El-Kady, Chief Government Officer on the Egyptian Tourism Authority, primarily based out of Cairo.

I’ll always remember the odor of my dad and mom’ dwelling on a Friday morning. We’d be woken as much as the tantalizing scent of Feteer meshaltit, layers upon layers of buttery pastry, floating into our rooms. My siblings and I couldn’t wait to devour it with “black honey,” or the succulent “Idiot” (fava beans) served with sizzling Baladi bread. This was the aroma of my childhood, one which I handed onto my youngsters. And each household I do know has their very own nostalgic odor that hyperlinks to a particular selfmade meal and a second in time.

Now we will revisit these moments, and discover Egyptian delicacies, in a model new approach. “Sofret Masr” — “A Style of Egypt” — launches right this moment on Google Arts & Tradition. This assortment was put collectively in partnership with Rawi, an annual publication that highlights Egyptian historical past and artwork, and Nawaya, a community-based community that promotes Egyptian heritage meals programs. The venture contains greater than 1,700 high-resolution images, 60+ expertly curated tales and greater than 30 movies of Egypt’s culinary historical past, dishes, tradition and locations for an immersive digital expertise for these hungry for a style of Egypt.



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